Abuja, Nigeria. January 14th, 2014 – New Year Special poll results released by NOIPolls Limited has revealed that the top three areas Nigerians would like the President to focus on in 2014 are “Job creation”, “Electricity” and “Security”. Furthermore, the majority (79%) of Nigerians described their Christmas and New Year holiday as “enjoyable”; a 17-point increase from 2013. These are the key findings from the New Year Special Edition Poll conducted in the week of Monday 6th January 2014.
NOIPolls conducted this special edition poll to explore the expectations of Nigerians in 2014. The result presented is the second in series of annual New Year polls conducted by NOIPolls; the first was conducted in January 2013.
Respondents to the poll were asked six specific questions; the First question sought to explore the perceptions of Nigerians regarding their Christmas and New Year holiday, respondents were asked: In general, how would you describe your Christmas and New Year holidays? Responses show that the majority of the respondents (79%: 46%+33%) indicated their Christmas and New Year holiday was “enjoyable”, (13%) said “it was ok” while (8%: 7%+1%) claimed it was not enjoyable.
Analysis by geo-political zones revealed that the North-East zone (85%: 46%+39%) has the highest proportion of respondents who indicated that it was “enjoyable”followed by North-West zone with 83% (62%+21%).Further analysis by age revealed that younger respondents within the age group of 18-21 years had the highest proportion that described their holiday as very enjoyable (69%).
When the findings from the current poll are compared with the poll conducted in 2013, the results indicates a15-point increase in the proportion of Nigerians that say their holiday was very enjoyable from 2013 (31%) and a 2-point increase in the proportion of Nigerians that claim it was enjoyable from 2013 (31%) to 2014 (33%). Conversely, a 19-point decline was recorded for the proportion of Nigerians that revealed the holiday was ok.
The second question sought to measure the proportion of Nigerians that travelled during the holiday, respondents were asked: Did you travel for the Christmas and New Year holiday? The result showed that the majority (58%) of Nigerians did not travel during the festive season while 42% of Nigerians affirmed they travelled.
Further analysis by geo-political zone indicates that the South-East zone recorded the highest (70%)proportion of Nigerians that travelled while South-West zone had the lowest (30%) proportion of Nigerians that did not travel during the festive season.
A trend analysis of both polls conducted revealed a 4-point increase in the proportion of Nigerians that travelled from 2013 (38%); and a corresponding 4-point decline in the percentage of respondents who did not travel for the Christmas and New Year holiday.
Subsequently in order to explore the transportation cost implication, respondents who indicated they travelled for the holiday (48% of the total) were asked: Did you experience any increase in the cost of transportation during the holidays? The result revealed that (55%) of Nigerians who travelled for the holiday experienced an increase in the cost of transportation during the holidays while (45%) of Nigerians claim they did not experience a price increase.
Further analysis by geo-political zone reveal that the South-East zone (73%) accounted for the highest proportion of Nigerians that experienced a hike in the cost of transportation; this is followed by the North-West zone with (60%) in addition, the highest proportion of respondents who did not experience any increase in the cost of transportation were from North-East zone with 57%.
Furthermore, in order to assess the current state of Nigerian road, respondents were asked: Compared to previous years, how would you describe the state of Nigerian roads while travelling for the holiday? In response, (75%) of respondents witnessed an improvement in the state of Nigeria roads; while(11%) stated that “there is no difference at all”. A further 10% indicated that “it remains bad”.
The North-East zone (47%) recorded the highest percentage of Nigerians that affirmed the state of Nigerian roads improved, followed by North-West zone with 35%. In addition, majority of the respondents that affirmed the Nigerian roads have improved (91%: 54%+37%) are within the age-group of 18-21 years.
Again, a comparison of the current poll results with those obtained in 2013 revealed a 7-point increase in the proportion of Nigerians that witnessed an improvement in the state of Nigerian road and a corresponding 7-point decline in the percentage of those that said “there is no difference” from 2013.
The fifth question sought to assess the state of security of the nation during the festive period, all respondents were asked: How would you describe the state of security where you spent the holiday? The majority(87%) stated that it was “peaceful and secure”. In addition, while 11% of the respondents claimed it was “peaceful but not secure”, 2% stated that it was “tensed and insecure”.
It is also evident that South-East zone had the highest (94%) proportion of Nigerians that said “peaceful and secure”, this is followed by followed by North-Central with 90%. The North-East zone accounted for the highest proportion of Nigerians that indicated their locality was “peaceful but not secure” (76%).
A comparison of the two polls conducted in 2012 and 2013, a drastic 15-point increase in the proportion of respondents that stated “peaceful and secure”, and an 11-point decline in Nigerians that indicated “peaceful but not secure is experienced from 2013 to 2014.
Finally, respondents were asked: What are the three key areas you would like the president to focus his attention to this year 2014? Responses show that the majority of respondents (19%) want the president to focus his attention on “job creation”; followed by “electricity” (17%) and “security” (12%). This result indicates that their utmost expectation for 2014 is for the president to make job creation his top priority.
In conclusion, the current poll results have revealed that majority of the respondents (79%) indicated their Christmas and New Year holiday was “enjoyable” and findings indicate that 58% of Nigerians did not travel during the festive season. More findings revealed that 87% of the respondents experienced a “peaceful and secure” security situation during the festive period. The poll further revealed an improved state of Nigerian roads during the holidays as indicated by 75%. Finally, with a variety of issues on the minds of Nigerians to be tackled by the Government, the top three factors that Nigerians suggested the President should focus on are Job creation (19%), Electricity (17%) and Security (12%). This is not significantly different from last year’s key areas of focus which were Job creation (24%), Security (18%) and Electricity (17%); though this shows that security appears to be less critical in 2014.
The opinion poll was conducted in January 6th to 8th 2014. It involved telephone interviews of a random nationwide sample. 1,000 randomly selected phone-owning Nigerians aged 18 years and above, representing the six geopolitical zones in the country, were interviewed. With a sample of this size, we can say with 95% confidence that the results obtained are statistically precise - within a range of plus or minus 3%. NOIPolls Limited, No.1 for country specific polling services in West Africa, which works in technical partnership with the Gallup Organisation (USA), to conduct periodic opinion polls and studies on various socio-economic and political issues in Nigeria. More information is available at www.noi-polls.com
This press release has been produced by NOIPolls Limited to provide information on all issues which form the subject matter of the document. Kindly note that while we are willing to share results from our polls with the general public, we only request that NOIPolls be acknowledged as author whenever and wherever our poll results are used, cited or published.
NOIPolls hereby certifies that all the views expressed in this document accurately reflect its views of respondents surveyed for the poll, and background information is based on information from various sources that it believes are reliable; however, no representation is made that it is accurate or complete. Whilst reasonable care has been taken in preparing this document, no responsibility or liability is accepted for errors or fact or for any views expressed herein by NOIPolls for actions taken as a result of information provided in this report. Any ratings, forecasts, estimates, opinions or views herein constitute a judgment as at the date of this document. If the date of this document is not current, the views and content may not reflect NOIPolls’ current findings and/or thinking.